CHANEL x Red Camellia
2023
Branded Film, 3’17’’
In the winter landscapes of Gaujacq, the crisp air carries a quiet chill. Yet the Red Camellia remains poised, flourishing with grace against the season’s frost. Through its purity, it reveals a resilient beauty, embodying a harmonious coexistence between life and its environment.
For the fifth chapter of NOWNESS China’s Elemental series, British filmmaker Toby Amies turns his delicate gaze toward the intersection of nature and scientific inquiry. Following the passage of time, we embark on a microscopic journey tracing the Red Camellia from living plant to active skincare ingredient, uncovering within the botanical kingdom a source of inspiration for the future.
VIEW ORIGNAL ARTICLE HERE





Produced by NOWNESS China
Executive Producer / Lawrence Xiao
Commissioners + Creative Leads / Coco Ho, Wang Wei
Creative Executive / Wangwei Yuan, Jingqiao Lian
Narrators / Ning Chang
Director / Toby Amies
Producers / Inky Peng, Rob Alexander
Video Editors /Eva Howells, chewliet
Executive Producer / Lawrence Xiao
Commissioners + Creative Leads / Coco Ho, Wang Wei
Creative Executive / Wangwei Yuan, Jingqiao Lian
Narrators / Ning Chang
Director / Toby Amies
Producers / Inky Peng, Rob Alexander
Video Editors /Eva Howells, chewliet